TOKYO to SEASONAL

Japan is renowned for its unique way of celebrating each season. In spring, witness the breathtaking beauty of cherry blossoms in full bloom. In summer, join traditional festivals held throughout the country. Fall offers stunning autumn foliage, and winter reveals breathtaking snowy landscapes. Explore seasonal wonders beyond Tokyo and discover the perfect time to visit Japan.

SEASONAL Search by area

SEASONAL × Hokkaido

Approx. 1 hour 35 minutes〜

Hokkaido is a treasure trove of natural wonders and breathtaking landscapes throughout the year. It is a popular destination to visit during spring and summer, but the autumn foliage and the stunning ice pillars and snowscapes in winter also captivate visitors. Why not come and enjoy magnificent nature and spectacular scenery that surprises you with different views each visit?

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  • Northern Hokkaido

    Sounkyo

    Stretching along the Ishikari River for about 24 km in the Daisetsuzan National Park, Sounkyo is a range of gorges known for its beautiful cliffs and cascading waterfalls. Its biggest attraction is the fabulous natural views of each season, but the autumn foliage and the ice pillars in winter are particularly breathtaking. The Sounkyo Ice Fall Festival, held in winter, exhibits artworks and structures created using ice. Hang around until sundown and enjoy the spectacular winter fireworks. It’s an enchanting event that lets you fully appreciate Hokkaido’s winter.

    Experience

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    SEASONAL × Tohoku

    Approx. 1 hour 5 minutes〜

    The Tohoku Region is famous for its multitude of epic festivals. They give you the chance to engage with high-spirited local people up close. Particularly in summer, there are a number of thrilling events, such as a festival that displays the impressive skills of its performers and the largest fireworks competition. Why not take a trip to the Tohoku region to experience the vibrant festivals that color Japan’s summer?

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  • Akita

    Akita Kanto Festival

    Boasting a tradition of about 270 years, the Akita Kanto Festival is one of the three great festivals of the Tohoku region. The main event of the festival is a number of performing groups holding up bamboo poles adorned with lanterns, which can be up to 10 meters high, showcasing their incredible skills and strength. The festival started as a prayer for a bountiful harvest and good health. The countless lanterns light up the streets at night, creating a mesmerizing and enchanting atmosphere.

    Culture

    Book Flights

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  • Akita

    Omagari Hanabi-National fireworks competition

    Omagari hosts one of the largest fireworks competitions in Japan, with over 100 years of history. Pyrotechnicians gather from all over the country and display their mastery in front of 600,000 spectators. Get fascinated by the breathtaking, large-scale fireworks that vividly color the summer of Omagari, including fireworks synchronized to music, “free fireworks” that showcase creativity and originality, and daytime fireworks.

    Activity

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    SEASONAL × Chugoku

    Approx. 1 hour 40 minutes〜

    Part of the Chugoku region, Yamaguchi has a temperate climate for most of the year, making it an ideal destination to experience the four seasons. From cherry blossoms in spring to lush greenery in summer, autumn foliage and various snowscapes in winter, you can enjoy the rich nature throughout the year. Renowned as one of the three most beautiful bridges in Japan, Kintai Bridge is one of the best locations in Yamaguchi that showcases different views in each season.

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  • Yamaguchi

    Kintai Bridge

    The beautiful five-arched wooden bridge fuses archeological technology and aesthetics and is a masterpiece that represents Japan. The bridge showcases different aspects depending on the season, such as cherry blossoms in spring, fireworks in summer, colorful foliage in autumn and snowy scenery in winter. During your stay, make sure to observe “ukai,” Japan’s traditional fishing method that uses cormorants to catch river fish, or marvel at the view from Iwakuni Castle adjacent to the bridge.

    Culture

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    SEASONAL × Shikoku

    Approx. 1 hour 15 minutes〜

    The Shikoku region is surrounded by the sea and has many rivers flowing through it. Among them, the Niyodo River has particularly clear waters shimmering with mystical blue colors, which never fails to fascinate people. In summer, Shikoku attracts a number of visitors from all over the country to enjoy events such as the Awa Odori festival, which is held in August in Tokushima, one of the prefectures in Shikoku.

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  • Kochi

    Niyodo Blue

    The Niyodo River is known for its crystal-clear water. Dubbed “Niyodo Blue” for the astonishing purity and clarity of the water, the river attracts many visitors. The color of the water changes from blue to green depending on the time of the day. In summer, you can enjoy SUP and canoeing, while in autumn, the river awes visitors with the surrounding foliage that creates a beautiful contrast against the color of the waters.

    Activity

    Book Flights

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  • Tokushima

    Awa Odori Kaikan

    Boasting a history of over 400 years, Awa Odori is a traditional performing art that vividly colors the summer of Tokushima. Participants form groups called “ren” showcase lively dance performances to the beat of muscical instruments. The entire town gets filled with excitement, with both dancers and audiences enjoying the festival as one. At night, the lanterns illuminate the streets, creating an alluring atmosphere.

    Culture

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    SEASONAL × Kyushu

    Approx. 1 hour 50 minutes〜

    Located in the southwestern part of the Japanese archipelago, the Kyushu region is blessed with a relatively warm climate throughout the year thanks to the Kuroshio Current. With so many attractions, Kyushu will never disappoint no matter what time of year you visit, but the cherry blossom season in spring is particularly stunning. Enjoy the different sceneries with changing seasons at the historic landmarks of Kyushu.

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  • Kumamoto

    Kumamoto Castle

    Known as one of the three premier castles in Japan, Kumamoto Castle impresses visitors with its imposing structure and beautiful architectural features. Its extensive grounds are home to approximately 800 cherry blossom trees, which create an amazing contrast with the black wall of the castle when in full bloom. In addition, the popular Kumamoto Castle Museum Wakuwakuza offers a fun way to explore the castle’s history and culture.

    Culture

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