Fundamental Policy and Principles of Conduct

We will explain the ANA Group’s Fundamental Policy and Principles of Conduct on Privacy Governance.

Background to the Formulation of Fundamental Policy and Principles of Conduct

We established “Privacy Governance Fundamental Policy and Principles of Conduct” as the ANA Group's important statements and promises to our customers in accordance with “ANA's Way”, which represents the core values and the behaviors necessary for the ANA Group to achieve the goals set forth in our mission statement and management vision, with the intention that ANA Group employees all together sincerely respect our customers to maintain safety and security in the management and utilization of personal data entrusted to us.

Fundamental Policy

The ANA Group respects the needs and rights of each individual customer and protects their privacy
by handling the important personal data entrusted to us in a lawful and appropriate manner.

To achieve our vision of "Uniting the World in Wonder" through inspiration and empowerment:

While creating a "World where people can live on miles = the ANA Economic Zone", we act with sincerity and respect for our customers in the utilization of personal data, not simply by complying with laws and regulations, but by proactively aligning our approach to privacy with social demands and quickly evolving times.

To continue to uphold the ANA Group's promise of "Security and Trust":

With the same philosophy of safety for flight operations, each and every employee always bears in mind the safety and security of our customer data when handling personal information, and the ANA Group as a whole continuously improves the mechanisms and systems in place to enhance privacy protection.

Each ANA Group employees are smiling and standing shoulder to shoulder side by side.

Principles of Conduct

Ensure the security of all personal data handled by the ANA Group.

For the comfort and peace of mind of our customers and all stakeholders*, we conduct regular internal information security assessments and inspections, take necessary measures against external cyber-attacks and other potential threats, and handle every piece of personal data entrusted to us with the strictest care. (*ANA Group employees, business partners, shareholders, etc.)

Each ANA Group employee is protecting customers’ personal information from threats such as cyber- attacks from outside.

Create new value by utilizing personal data in a privacy-conscious manner to bring smiles and joy to our customers.

With core values of security and trust at heart, we deliver experiences that exceed our customers' expectations through development of inspiring and exciting products and services while responding to the ever shifting needs of society.

Through the utilization of personal data, we are creating new value and delivering an exciting and fulfilling daily life.

Ensure transparency in data utilization and fulfill our social responsibility.

We enhance transparency and reliability by providing comprehensible explanations and disclosing information that reassure customers about the types of personal data we collect from them and how it is used.

Through our corporate website, various reports, and privacy guide, ANA Group discloses information on its privacy protection policies, initiatives and the types of personal data entrusted to us by our customers and the utilization of such data.

Be aware of our philosophy and policies regarding privacy protection all the time and make every effort to pursue proper privacy governance.

We earnestly pursue the ideal structure of privacy governance from the customer's perspective, and raise the awareness of each and every employee through education and awareness-raising, leading to the continuous improvement of our privacy protection mechanisms and systems.

We conduct face-to-face education and e-learning.

Be committed to protecting the privacy of our customers around the world.

While striving to comply with laws and regulations including those of foreign countries, we continuously endeavor to strengthen governance from a global perspective in collaboration with third parties such as business partners and experts.

We collaborate with ANA’s overseas offices and group companies to promote privacy protection from a global perspective. As part of our ongoing efforts to consideration for privacy, we conduct 　checks and internal audits, as well as incorporate of various third-party perspectives.